Hi, I'm Sophia Li, a passionate and creative digital experience designer.
I craft solutions that not only work seamlessly but also look compelling, resulting in cohesive and intuitive experiences for audience.
At work, I am a proactive problem-solver focused on creating effective solutions along with quick follow-through. Outside of work, I am an independent learner consistently acquiring new knowledge and skills.
My studies in Interaction Design have built my technological innovation capability with
a focus on human‐centred design thinking. My studies in Visual Communication have fostered my creative thinking and ability in visual storytelling.
After hours, I’m fascinated by taking photos particularly when traveling.
I like exploring the world – walking around new places, interacting with locals, or simply observing, and capturing touching or interesting moments through my lens.
I believe that design should serve a social purpose. A designer’s role is to conceive and implement design ideas that address human needs and drive social progress. I feel fortunate to be in the field that allows me to make a meaningful difference through my passion and creativity.
